We love nurturing brands that give Australians a greater sense of belonging; a deeper connection to the people, places and products that matter in their lives.
Australia’s leading brick manufacturer needed a refreshed brand image to compete with new innovative products as well as support its push into growing Asian markets. A new logo was designed to act as a centrepiece for Austral Brick’s new marketing push as a fashionable and durable choice for home construction and cladding. The arc over ‘austral’ integrating the southern cross reinforces the national coverage that Austral Bricks offer along with its proud local heritage.
Client: Austral Bricks
Contributors: Graphic Design: Simon Druery Agency: Raisin & Lines